In the radio business, you get challenged to raise ratings cumulative, but sometimes it’s about one person, who’s life you can affect and in turn help many.
Today, was one of those long days where you only have time to stop and eat once, and for me it was a cold dinner with a warm beer, but that was fine with me.
I had just finished my LIVE appearance at our Verne Hart Insurance Tribe Bash at Cheers2U in Upper Sandusky. We gave away lots of prizes, and greeted many of the listeners who came out to win and enjoy dinner. It was a good night to be a show host, indeed.
I ordered dinner, when a guest stopped by to thank me for my work to entertain the crowd. He expressed some very kind words. As he did that, my dinner order arrived. He tried to excuse himself, but I engaged him more and then the conversation turned serious.
He told me he needed our light hearted show, and attempts at marginal humor to dim his emotions and help him smile.
You see, he’s a local business owner, who employs some at-risk young people, to build his business and help these kids with an opportunity. He continued to explain, one of his guys had been winning the war against his personal demons and after being challenged by the boss, was really improving his life. He said, “I woke him up one morning, after he’d spent the night in his car, and I thought he had fallen back into some old habits, only to discover he was seriously ill.” He was taken to the hospital where his illness took his life. This was just one week earlier. He was visibly emotional as he told me his story. I expressed my condolences and thanked him for sharing.
He said, “I’m rambling and your dinner is cold, I’m sorry.” I told him that dinner can wait. Then thanked him for having faith in these young people, who may only need a caring business owner like him to change their entire life.
He assured that he will continue to help these kids, and come to our events, because both make him happy.
This kind man is a hero, for so many reasons. He reminded me that what we do can change one persons day, which in turn can help several others, indirectly, and can ultimately change the world.
Yeah, big cume is important, but reaching this man, with my little radio show, is way more important today.